When considering how to present our new collection, we discussed the importance of real, authentic connections. We love the fashion world of rarefied aspiration but we love more the community of amazing, talented, diverse friends and customers who have helped shape the Ally Capellino brand & product over the years.
Cue 'My Ally' a series of portraits that captures just a few characters and their selected new pieces from this Autumn Winter collection; shot in and around Hackney we are so happy to shine a light on natural beauty and charm in a world of increasing gloss and manipulation. Much like our bags, personality leads the way for 2026!